Automotive

Driving Success in Japan's
Innovative Auto Market

While Japan’s domestic automotive industry is one of the most successful in the world, sales of foreign car brands – including EVs – are growing quickly. TMJ leverages its in-depth experience of the Japanese auto sector to help global car brands connect with customers and partners.

Market Overview

Home to some of the world's largest automotive manufacturers

Leader in electric and hybrid vehicle technology

Strong focus on autonomous driving and connected cars

Sophisticated consumer base with high quality expectations

Key Challenges

  • Intense Local Competition:

    Strong domestic brands with loyal customer bases

  • Stringent Regulations:

    Strict safety and environmental standards

  • Rapid Technological Changes:

    Fast-paced innovation in EV and autonomous driving

  • Complex Supply Chains:

    Intricate network of suppliers and manufacturers

  • Unique Consumer Preferences:

    Specific demands for vehicle features and designs

Why Choose TMJ

  • In-depth knowledge of Japan's automotive sector and consumer preferences

  • Strong relationships with local suppliers, regulators, and industry bodies

  • Expertise at adapting global auto brands to Japanese market needs

  • Proven track record in successful vehicle launches and brand establishment

FEATURED CASE STUDIES
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Public Sector

Rapid Deployment of 1,500 Call Center Operators to Handle COVID Enquiries for METI

Through strategic improvements and close collaboration with the client, TMJ helped to transform performance across all business units in Japan for this global tech giant.

TMJ’s Solutions for Automotive Companies

Market Entry and Expansion Strategies

  • Competitive landscape analysis
  • Go-to-market planning for new models
  • Partnership and alliance recommendations

Regulatory Compliance Support

  • Assistance with vehicle certification processes
  • Emissions and safety standard compliance
  • Intellectual property protection strategies

Supply Chain Optimization

  • Procurement and inventory management from suppliers
  • Order-to-cash process design
  • Quoting and invoicing

Customer Experience Solutions

  • Omnichannel customer support for sales and after-sales
  • AI-powered chatbots for vehicle inquiries
  • Personalized marketing and CRM strategies

Technology and Innovation Support

  • EV and autonomous driving technology localization
  • Connected car platform adaptation and UI improvement
  • Expansion of digital contact channels

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Expand Your Business in Japan Today!

Unlock growth opportunities in the Japanese market with our expert support. Contact us to explore how we can help you succeed.